Marketing Archives - Relativity

How To Create An Effective Paid Marketing Campaign

How To Create An Effective Paid Marketing Campaign An effective paid advertising campaign is needed to tap into the huge potential that paid channels offer. Irrespective of your particular goal, such as creating more brand awareness or discovering new customers,...

Why Use Paid Marketing?

Marketing, The Future Of

Paid marketing is also known as digital advertising. It refers to the targeting of potential customers based on their interests and their intent. In this latest article from Relativity, the business technology specialists based in East Sussex, we look at the topic in...

Benefits Of Social Media Management Software

Business Services, Marketing, Social Media, The Future Of

Do you need to invest in social media management software? Social media channels are everywhere and we use them both in our personal lives and for business. Used well, platforms such as LinkedIn, Facebook, Twitter, Instagram, TikTok and YouTube can grow your company...

Why Webinars Should Be Part Of Your Marketing Strategy

Business Services, Marketing, The Future Of, Zoho, Zoho Apps

Many businesses are now using webinars as a key tool in their marketing strategy. Is it a path that your company is going down? They have certainly been around for a while, having started in the 1990s as basic video conferences. Today, the webinar has evolved...

Zoho ClickSend – A Cost-Effective SMS Messaging Service

Business Services, Marketing, Zoho, Zoho Apps

Zoho’s ClickSend allows you to send and receive all your business communications easily and efficiently. The software has SMS at its core and integration with Zoho CRM creates a powerful and simple communication channel. SMS marketing is now a very potent tool to...