Zoho Webinar is comprehensive and yet simple to use webinar software. With it you will be able to conduct webinars and hold discussions in small groups or show real time video feeds to larger audiences. Last time we looked at why so many businesses are now using webinars as a key tool in their marketing strategy. This time Relativity, the business technology specialists based in East Sussex considers the features and benefits of this software from Zoho and whether it would be the software to take your business forward.

Organise, Present, Engage, Analyse and Follow Up with Zoho Webinar

With Zoho Webinar, you will be able to educate, engage and influence your audience. You can conduct online webinars, virtual classes, carry out employee onboarding as well as marketing your services and products.

Organise to Connect with the Right Audience

When you organise your webinar with Zoho, you will be able to deliver presentations to your audience using the software tools. It’s simple to add co-organisers who can answer questions, start polls and of course attendees can speak as well. Registration forms and emails can be customised with your brand and attendees can be managed so you filter the right audience. To prevent spammers, set up prerequisites such as making a payment or completing a survey.

Present in a Secure Way

When it comes to presentation, you can use video, screen sharing VoIP and phone audio with no downloads.

• Record, replay and share – download for offline use
• Secure audio and video – encrypted using DTLS-SRTP
• Use phone audio – attendees can be from more than 100 countries
• No downloads required so attendees can join from their browser
• Screen sharing

Engaging Webinars for Launching Polls, Answering Questions and More

• Create and launch polls – get valuable insights and view results instantly
• Broadcast messages and hold Q&As – send texts and links and answer questions privately or visible to all
• Allow attendees to speak – use the ‘Make Presenter’ feature
• ‘Raise hand’ – attendees can get the attention of the presenter
• Get your audience to act

Analyse Webinar Reports

These are available in XLS and CSV formats.

• Attendee and registration report – time of registration, country, participation status and emails
• Performance report – number of people who registered, attended, participated in polls and asked questions
• Polls and Q&A report – establish total percentage and revisit the questions
• Follow-up emails – thank attendees and share the webinar recording link

Features of Zoho Webinar

Webinars do not require physical attendance at an event and so you can reach a wider and more remote audience. You can deliver to a global audience with engaging video webcasting.

• Create custom webcasts – host up to 3,000 attendees
• Record, replay and share webinars – anytime and anywhere
• Share session material – PDF and video files can be shared seamlessly
• Promote your webinar with built-in social media promotions
• Conduct polls and interact with attendees
• Ask questions by raising your hand
• Hold town halls to connect and collaborate with your peers
• Access webinar analytics and track sources

How Can Relativity Help with Zoho Webinar?

Zoho Webinar has a variable pricing structure so that you can choose a webinar plan that suits your business requirements. The webinar platform comes with Free, Standard and Professional plans for various numbers of attendees, from 25 through to 3,000. To find out more, contact Relativity, the business technology experts based in East Sussex on +44 1825 280123 or email info@relativity.co.uk

Read more - why webinars should be part of your marketing strategy

Many businesses are now using webinars as a key tool in their marketing strategy. Is it a path that your company is going down? They have certainly been around for a while, having started in the 1990s as basic video conferences. Today, the webinar has evolved significantly from those early beginnings and appears to be growing in popularity as a very effective communication tool that can reach a wide audience. Webinars can also help companies fulfil sustainability targets due to reduced travel as well as being a cost-effective way to promote products and services. Here Relativity looks at what they are and the benefits they can bring to your company.

What is a Webinar?

The word ‘webinar’ is a blend of ‘web’ and seminar’. It is a virtual event attended by an online audience. It can also be called a web event, online seminar, virtual event or web lecture. They provide a personal, live and interactive way to communicate. Webinars are another way to deliver interesting and helpful information to your target audience. This form of marketing can create brand awareness and build relationships with new and existing clients, by showcasing and demonstrating products and services.

Benefits of Webinars

• Increase brand awareness
• Reach a new audience
• Grow your audience
• Establish yourself as an expert
• Make you more credible
• Gain crucial feedback
• Generate more leads

An Opportunity to Showcase Your Products and Services

With webinars, you can be completely honest and transparent about the products and services you are providing. They give you the opportunity to showcase what your business does and what makes you unique. You can persuade people with quality content as to why they should choose your business as opposed to others that are offering similar products and services.

How Can Relativity Help You with Your Digital Marketing?

Should webinars be part of your marketing strategy? Here at Relativity, the business technology specialists, we think they should. This form of marketing your company is certainly a powerful tool in this digital age. They are pretty simple to organise and can be a very cost-effective way to reach a larger audience. They can be fun to run, but must be executed well using the right digital technology.

Next time we will be looking at Zoho Webinar, a clutter-free video webinar platform designed for real time interactive experiences.

Web conferencing software has allowed everyone to keep in touch enabling remote meetings. These are based on VoIP, online video, file sharing, instant messaging, and screen sharing. Zoom Meetings, Microsoft Teams, GoToMeeting, Skype for Business, and TeamViewer are widely used and allow people to connect easily and frequently. These tools enhance communications, save time and money by removing travel and the associated costs. However, there are many web conferencing tools available, with some less expensive than others. In this article from Relativity, the business technology specialists based in Uckfield, we look at the benefits of using web conferencing software, tips to find the right solution for you and your business and details about Zoho Meeting.  

Benefits of Web Conferencing Software

• Face to face meetings over the web
• Collaboration on the same screen
• Slideshow presentation by sharing screens with team members
• Meetings can be initiated and joined from anywhere

Meetings can be scheduled so that your team receives details in advance and will naturally maximise attendance and participation. And even if they can’t join in, the meetings can be recorded and shared. Communication is improved and productivity increased.

Tips to Find the Ideal Web Conferencing Software for Your Business

There are lots of options! It’s important to know your budget and your requirements.

• Is it more economical to pay annually rather than monthly?
• Do you pay per user?
• What value-adding features are available?
• Are your communications protected?
• Do you have complete control over who can enter a meeting at any given time?
• Does it integrate with your existing software?
• Is a free plan or trial available?

Zoho Meeting is a Secure Online Meeting Platform and Webinar Solution

Zoho Meeting is a web-based online meeting solution that has been built for online meetings and webinar requirements. It is browser-based with no requirement to download an application in order to attend a meeting or webinar. It is highly secure online meeting software.

• Easy to use and simple scalability
• Easy preparation of surveys and questions
• Notification reminders for meetings
• Screen sharing
• Interactive web meeting tools
• Integrates seamlessly with other Zoho software

How Can Relativity Help You with Your Web Conferencing Software?

Web conferencing has proved to be an invaluable tool and has allowed most businesses to continue the collaboration between colleagues, customers, clients, and suppliers. With Zoho Meeting you have a simple solution that is easy to access and use. It is also secure and private so your business is protected. To find out more, call us on 01825 280123 or email info@relativity.co.uk.

Look out for our next article, which gives you a detailed look at Zoho Meeting and why it might be an excellent alternative to Zoom.

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